I mentioned personal brand and your reputation yesterday. Once you have worked out who you are and who you want to be known as – you need to then develop the actual statement that defines or identifies you. The lesson – simplify the descriptor of who and what you are. Take a story or two … Read moreYou as you
If I asked you to describe yourself in one word what would that word be? More importantly – would others use the same word to describe you? Welcome to reputation 101! This is the most important thing for you and your business. Your personal brand is how and what you do but more importantly why … Read moreDescribe yourself in one word
Our lives have changed and we are all scared. We are going to have a mental trial like maybe never experienced before. Think about other life changing events like 911 – travel after that was never the same. Life and business won’t be the same either so we need to accept this and take back … Read moreUrgent Notice
We all know the saying – don’t throw good money after bad… Yet we still do it time and time again. A sunk cost is callled this for a reason – if the ship has sunk you not sailing on it again. So often we make silly decisions when it comes to spending money. It … Read moreIf it has already cost you
The discussion about price is something I am always asked by clients. How do you work out what you should charge?Am I too expensive?Should I discount? Sound familiar? The problem is that if you don’t have the money to afford quality now, where will you find money to pay to fix the cheap thing you … Read moreThe price is right
In these tumultuous times we now, more than ever, need to be prepared. No – I haven’t joined the boy scouts, but this motto is something most of us do not always adhere to. The lesson today is to prepare for that which we don’t know is coming. We may not have seen this worlwide … Read moreCan you weather the storm?
We have all made bad choices or bad investments. This may be financial or even time wasted. The choice that you have is to try and see if you can repair or replace. You can try persecute or get retribution. In all these instances you will be throwing good money (and time) after bad. Take … Read moreHard lesson learned
The problem today is we try find ways to cut stuff out. What we shouldn’t eat, what we should stop doing, what we need to do less of etc. This inadvertently programs us to give up on stuff or focus on removing items. Change your mindset into focusing on what you can add or get … Read moreAdd in rather than subtracting out
The problem we all have today is the continual desire for confirmation or even affirmation of what we believe is correct. From a very young age we were programmed to believe certain things and so our beliefs are somewhat limited. Break the mold and set yourself free. If you think about doing something; do it. … Read moreConfirmation is a killer
Yesterday I mentioned looking at the end goal and then working it backwards. We need to also look at ourselves. Who are you? What do you love? How would others describe you? Once you can answer these and take in (as well as accept) the feedback – you will be able to see if you … Read moreGot a mirror?