Do as I Do or Do as I Say?

Sharing is caring!

Photo: Excellent Caption

We can learn by example or by warning.

By following what others do successfully this could potentially set us on the path to success. Equally, yet polar opposite, we can also learn by warning or being careful in seeing what has happened (if negative) and not doing the same thing.

Seems logical right?

Yet so many of us get this simple concept wrong. You see if you try something you are actually doing it. So, don’t think that if you try something before you do it that you can correct. The simple action is in motion and this is time spent that we can’t get back.

In digital design we often use an A/B split test to see how our new website will resonate with the target. If you think about it we are still doing, we just doing it more efficiently than trying to launch and then see what happens.

The point I am trying to get across here is that the ways and methods of some are not always the right (or wrong) ways of doing things. As Entrepreneurs we have to chose a path that we think is the right one for us and our business and then go for it.

A lot of time (and books read) is spent looking at what other successful people have done and then seeing if we can mimic it. Just because it worked for them doesn’t mean it will work for you. It also doesn’t mean it won’t work for you. You see we are all different and all on different journeys.

Let’s take Coke, well Coca Cola. Any scientist with a good laboratory can work out what the “secret” ingredients of Coke are. This is not what makes Coke, Coke. You see it’s the HOW these ingredients are put together that nobody has got right and this affects the taste. I’m going to assume that most of us don’t have a laboratory so I will give you a simple example that you can do at home.

Make yourself a hamburger. Well three of them.

Take all the ingredients you want on the burgers and get 3 servings of them. So 3 rolls, 3 patties ….. you get it.

Now assemble all 3 differently. On one put the lettuce on first then the cheese then the meat. On the next put the cheese first then the pickles then the tomatoe and so on and so on. But use all the same ingredients on all 3 just a different order of assembling them.

Take a bite of each! You will notice they taste different. But why? Well it’s the order our taste receptors are exposed to the different flavours. This is one of the reasons why burgers with the same ingredients from different stores taste different.

It’s the same in business.

If you follow what people tell you to the letter it does not mean that you will have the same success as they did.


The way you do things, your personality, and everything else surrounding you is different to that of the person or system you are following. So where it is good to take advise (or learn from failings) it is not a cast in stone method for success. You are still the unique ingredient or method in what you do regardless if it’s in a similar industry.

You need to take learnings from multiple sources and do what you think you need to do not always what you are told to (or told not too).

If you did make 3 hamburgers, I can give you some advice, don’t eat them all at once.

If you want to receive the Daily Deliaf, Subscribe here:

Leave a Comment