The secret is to slowly excite rather than rush in there like an inexperienced teenager on their “big night”.
We need to build up our offer so that our clients are elevated through the process or journey to the final event.
This ensures not only longevity for you and the brand – but also gives you a chance to stay in contact with your clients.
If you show off all that you have in the first meeting why do they need to meet with you again?
Tease to please.
BL
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