Do more than you need to

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Doing more than you need to is the new norm.

Doing what you have to is no longer enough – we have to go beyond just the “its done!”

To be memorable we have to do more.

Think about receiving gifts – if someone gives you a gift wrapped up in some brown paper or they put it in a box with straw and a hand made card with little sprinkles etc which one will you remember more?

Smile more, greet and thank more than is necessary – acknowledge receipt of an email and reply with more than one line!

You get the picture.

Enough is not enough when you can do more.


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